Your Search Marketing Partner

Internet Marketing Plan

Internet Marketing Plan is a roadmap for driving visitors to your site and then converting them into buyers. The Internet Marketing Plan is devised to outline a solid Internet Marketing strategy for your web site and may comprise any of the following components:

Market Research

Perform thorough market research that focuses on your market, customers and competitors and will identify your most efficient Internet marketing strategy:

  • Evaluate online competition (up to 10 included) and determine best practices and competitive advantage
  • Analyze recent web site statistics
  • identify and research target markets, visitor preferences and goals

Technical Elements, Design, Usability

Identify major factors affecting conversion of visitors into customers:

  • Home page and other key page improvements
  • Content improvements
  • Navigation and labeling recommendations
  • Design improvements
  • Technical improvements
  • Usability and accessibility

Marketing Strategy

Delineate Internet marketing strategy and action plan to draw qualified traffic to your Website:

  • Outline search engine strategies
  • Provide Search Engine Optimization (SEO) recommendations
  • Outline web advertising campaign strategy
  • Identify appropriate online marketing channels, including related online publications, blogs, discussion groups, portals, affiliate marketing, reciprocal linking, etc.
  • Recommend web data analysis monitoring program
  • Recommend ways of coordination with offline marketing

Investment: From $2500

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